Prioritize enablers and blockers

Before building a feature, try to understand if the problem is genuinely preventing someone from using the product or a nice to have in their user experience. Ask Is this a real problemIs this a real problem
There are two main definitions for the problem,

A matter, or situation regarded as unwelcome or harmful and needing to be dealt with and overcome.
An inquiry starting from given conditions to...
. Check if it's important to be done now, or can be done later.

Enablers enable new functionality that makes the product more valuable. Blockers are the friction that prevents a user from using your product. We need to remove blocker, and add enablers.