Slam it shut and move on

There’s a version of every project that never ships because it keeps getting refined. At some point the work is good enough to learn from, and learning requires it being out there. Shipping and moving immediately to the next thing isn’t recklessness, it’s a discipline. Done is a decision, not a discovery.

Ship-Show-Ask gives this a structure: once you ship, you show what you did and why, and ask for specific input. The cycle only works if you’re willing to move first.

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Last updated June 2021